December 2010
1 post
Is Attention Worth Chasing?
Eyeballs, eyeballs, eyeballs! This familiar mantra seemed to have served an industry and economy of consumption well, but is it still relevant? How effective is attention to conversion really? Can we even cram any more info into our already crowded consciousness when most of us can’t remember a phone number or an address without the aid of our computers and mobiles? So why is it that...